In the Beginning There Was Nothing...

My new year's resolution is to become an entrepreneur,  a word as difficult to spell as it is to successfully become. Last year, I started Better Indeed LLC, an incubator that makes/markets innovative products/services that help people live better lives.  This year, Better Indeed shall commercialize its first product - a board game called FAMILY MATTERS. Now is the time for two key reasons: (1) it's a worthy game; (2) I need the money. So far, so fun: I have a lawyer, an idea partner, a sourcing partner and a designer who is breathing life into my Creative Brief as I write this post. I have a Business Plan which will hopefully attract the necessary funding. I'm now working on a detailed Marketing Plan and budget. That's all for now. More (much more) soon!